In today’s ecosystem, mobile apps play a vital role that not only offers uncountable benefits but also generates millions of revenue. Due to these facts, every small and big company is integrating the mobile app technology to their business module. To have communication between you and your consumers you need to have a mobile app. However, only having a mobile app cannot assure you the success and higher user engagement. To make better visibility in the app store, you need to perform effective mobile app marketing strategies.
Google play store hosts more than 2.2 million apps that means the competition is higher than ever. To help you with the mobile marketing we have come up with a small guide to promote your newly developed app.
Here are 4 effective ways to market your newly developed mobile app
Users believe in the online reviews about any product were words of mouth make all the game. According to several surveys, most of the user’s like to go through the reviews before downloading an app. The best place is the app store review were user’s post what they feel about your app and what issues they are facing. Moreover, you can also get your app reviewed over different platforms to get more user engagement.
If you just developed your app and existed to share with the users, then you have to upload in the app stores. Google Play Store should be the first place where you should submit your app to get users’ attention. However, there are a number of other stores in the market where you should market your app too. The places like Amazon Appstore, GetJar, and Slide are some of the popular places were users download.
Getting your app submitted to the app stores is not enough you need to make the app visible to the users. With other millions of apps in competition, you need to make your app stand out of the crowd. Users are most likely to download the app either with good ratings or recommend by the app store via app ranking. So, you need to perform effective ASO (App Store Optimization) techniques.
There is nothing like social media when it comes to the promotion of mobile apps. Almost everyone is present at the social media platforms, Whether you are a professional or college going, student. Everyone is on these websites, and you can target your users easily with the help of ads and posts. Social media portals like Facebook, Instagram, and Snaphat. With the exposer to millions of potential users across different social media websites, you easily promote your app.